In 2023 I was part of a small, but mighty team that collaborated on the redesign of Norfolk Southern’s 2,800+ page website, helping transform it into a cleaner, more user-friendly experience. My role focused on designing reusable components, creating page layouts, and carefully selecting imagery to support the brand story. I also prepared assets for developer handoff, ensuring consistency and functionality across the build. The final site boosted engagement, simplified navigation, and earned industry recognition for its modern approach.

Awards: 2024 Hermes Creative Award winner x2, 2024 Transportation Marketing & Sales Association (TMSA) Trailblazer recipient, 2024 Summit Marketing Effectiveness Award